Snapchat is a social network that allows users to send “Snaps”—pictures and videos—to their followers. It’s a bit like Instagram in some ways, but in other ways, it’s definitely not. We’ll talk more about how the app works later, but the closest things I can think of to describe it to you is sort of like a cross between Instagram and Periscope.
Think Snapchat can’t help your business? Think again.